WorldWide Network Packet Broker Market, Industry / Sector Analysis Report, Regional Outlook & Competitive Market Share & Forecast, 2019 - 2025 (Includes Business Impact of COVID-19)

                                          
Network Packet Broker Market size is set to grow at a remarkable pace from 2018 to 2024 due to increasing adoption of cloud computing and virtualized networking along with high automation and simplified data center management. With the rapid industrialization and rising trend of connected devices, organizations face large amount of security threats on a daily basis. To address this challenge, organizations are adopting the network packet broker devices that provide a set of monitoring tools to control the network traffic. These devices also provide added advantages such as safe removal of redundant data in terms of duplicate packets, application intelligence and filtering, data masking and safety solutions.   
 

The rising advent of BYOD in organizations have resulted into enormous growth of big data and cyberthreats across the organization. As the traffic volumes increase exponentially is necessary to provide enhanced services with higher speed, increased security, compliance and analytics, resulting into a growth in the demand for network packet broker market. It enhances incident analysis by allowing IT and security processes to gain security intelligence and situational awareness surrounding intrusion and extrusion occurrences. This has enabled enterprises to accelerate their incident response operations, in turn raising the demand for network packet broker market.
 

The growth in the internet services, social media, IoT, and web applications has resulted into exponential growth in the network traffic causing the risk of service degradation and network outages. The network packet brokers assist in creating scalability, relieving oversubscription of monitoring tools and deliver centralized monitoring. Furthermore, the rising bandwidth necessity in data centers and increasing trend of bare-metal switches also creates huge growth opportunities in the market. The adoption of these devices has created new challenges including the difficulty in managing network connections and monitoring traffic flows at scale. Hence, IT organizations are adopting network packet broker solutions to solve these challenges with increased scalability and flexibility.
 

Despite the strong inclination of the operators toward the network packet broker market, there are still certain issues, which may hamper their growth. The network packet brokers face compatibility issues with different data center architectures limiting their adoption rate. The presence of self-reliant servers also acts as a barrier for the market growth.
 

With the decreasing adoption of low-bandwidth applications the demand for 1Gpbs bandwidth network packet brokers are decreasing rapidly. The 10Gbps network packet brokers have the ability to capture traffic directly form the access switches enhancing their adoption rate in various industries including telecoms, BFSI and other enterprises. Furthermore, due to their increasing adoption rate they are available at low prices expanding their demand in the market.
 

The network packet broker market solutions are adopted in various application verticals including government organizations, enterprises and service providers. The market is witnessing a huge adoption rate from the enterprises due to their increasing bandwidth requirement coupled with rise in the enterprise data. Companies operating in this market are also innovating advanced solutions to deliver enhanced services to the enterprises. For instance, in November 2017, Ixia introduced a new software version of its network packet broker device. This new solution will transform open switches in network packet brokers providing data center visibility to the enterprises. It also offers access to network packets facilitating real-time visibility and security for high density networks.
 

North America dominates the network packet broker market due to the rising adoption of IT and cloud services along with growth in the new data center technologies. The region is also home to some of the leading cloud service providers including IBM cloud, Microsoft Azure, and Google cloud platform increasing the market demand. The Asia Pacific market is growing at the fastest rate due to the growing government initiatives for digitalization and rapid increase in the deployment of data centers mainly in China, Japan and India. There is also a rise in the number of internet service providers and growing population of internet users which is also expected to accelerate the market growth over the forecast timeline.
 

The network packet broker market is highly competitive due to the existence of a substantial number of players in the space. Some of the major players present in the market are NetScout Systems, Inc, Gigamon, Ixia, Broadcom Inc., APCON, Inc., Network Critical, Motadata, Netgear Inc. Corvil, Big Switch Networks, Inc., Juniper Networks, Inc., Cisco Ssytems Inc., and Zenoss Inc. These players are entering into strategic alliances and partnerships to expand their market presence and gain a competitive edge in the highly lucrative market.