Abstract, Snapshot, Market Analysis & Market Definition: World DSP (Demand-Side Platform) Market
DSP (Demand-Side Platform) is a system that allows buyers of digital advertising inventory to manage multiple ad exchange and data exchange accounts through one interface. Real-time bidding for displaying online advertising takes place within the ad exchanges, and by utilizing a DSP, marketers can manage their bids for the banners and the pricing for the data that they are layering on to target their audiences.RTB is the most widely used DSP (Demand-Side Platform) in market, which accounts for about 67.17% of the whole DSP (Demand-Side Platform) market, because of its widely used by the majority companies.
In 2018, the global DSP (Demand-Side Platform) market size was 7522.2 million US$ and it is expected to reach 50500 million US$ by the end of 2025, with a CAGR of 31.3% during 2019-2025.This report focuses on the global DSP (Demand-Side Platform) status, future forecast, growth opportunity, key market and key players. The study objectives are to present the DSP (Demand-Side Platform) development in United States, Europe and China
Market Segmentation, Outlook & Viewpoint: World DSP (Demand-Side Platform) Market
Segmentation by Product Type: Breakdown of data from the year 2014 to 2019 and forecast until 2025: RTB (Real Time Bidding)
PPB (Programmatic Premium Buying)
Segmentation by Application: Breakdown of data from the year 2014 to 2019 and forecast until 2025:
Retail
Automotive
Financial
Telecom
Others
Top Companies & Key Players: World DSP (Demand-Side Platform) Market
Criteo
Double Click
Facebook Ads Manager
Adobe
Trade Desk
Amazon (AAP)
Appnexus
Dataxu
Mediamath
SocioMatic
Sizmek
Tubemogul
Oath Inc
AdForm
Amobee
Centro Inc
Key Insights Covered: World DSP (Demand-Side Platform) Market
1. North America, Europe, Asia Pacific, Middle East & Africa, Latin America market size (sales, revenue, and growth rate) of DSP (Demand-Side Platform) industry.
2. Global major manufacturers' operating situation (sales, revenue, growth rate, and gross margin) of DSP (Demand-Side Platform) industry.
3. Global major countries (United States, Canada, Germany, France, UK, Italy, Russia, Spain, China, Japan, Korea, India, Australia, New Zealand, Southeast Asia, Middle East, Africa, Mexico, Brazil, C. America, Chile, Peru, Colombia) market size (sales, revenue, and growth rate) of DSP (Demand-Side Platform) industry.
4. SWOT analysis, New Project Investment Feasibility Analysis, Upstream raw materials and manufacturing equipment & Industry chain analysis of DSP (Demand-Side Platform) industry.
5. Global market size (sales, revenue) forecast by regions and countries from 2019 to 2024 of DSP (Demand-Side Platform) industry.
Research Methodology: Global DSP (Demand-Side Platform) Market
- Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analyzed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more please Request a Sample Report.
- Demand Side Primary Contributors: OEMs, Industrial Professionals, Researches, Suppliers and Distributors, Group Purchasing Organizations, Associations, Insurers, Universities, Technological Writers, Scientists, Promoters, Investors among others.
- Supply Side Primary Contributors: Product Managers, Marketing Managers, C-Level Executives, Distributors, Market Intelligence, Regulatory Affairs Managers among others.