Barbeque Grill Market Size, Share, Global Sector / Industry Report & Analysis 2020, & Forecast 2021-2026 (Includes Business Impact of COVID-19)

                                          
Abstract, Snapshot, Market Analysis & Market Definition: Global Barbeque Grill Market


The global Barbeque Grill market size is projected to reach US$ 6.81 billion by 2026, from US$ 5.23 billion in 2020, at a CAGR of 4.5% during 2021-2026. Rising trend of cookouts on weekends and holidays, especially among the younger population is expected to drive the growth. Furthermore, changing lifestyle coupled with the adoption of premium products for home and outdoor cooking activities is projected to boost the product demand in near future.
Barbeque grills are majorly made with porcelain-enameled cast iron, porcelain-enameled steel, and stainless steel. The lifespan of stainless steel is comparatively higher while the price is comparatively lower than other materials which drives its popularity. Manufacturers provide one to 10 year warranty based on the type of material of the grill. High-end products are mostly available with a lifetime burner warranty. For instance, a U.S. based luxury grills and accessories manufacturer Vintage, provides lifetime warranty on burners and select accessories.

Companies provide products with features such as portable gas grill, heavy-duty grates, electronic igniter, LED-light control, fuel gauge, pullout tray, and fuel valves among others to attract more customers. A large number of U.S. based consumers prefer purchasing natural gas barbecue grills on account of their low price and easy availability coupled with the ability to burn cleaner than propane.

By 2017, around 70% of adult population in U.S. owned a smoker or a grill. In Canada, this ownership was around 80%. Rise in outdoor activities is anticipated to drive the demand for portable barbeque grills in the region. Around 49% of U.S. based population above 6 years of age participates in outdoor activities at least once a year. Such trends are expected to drive the overall market growth in the forthcoming years.

Market Segmentation, Outlook & Viewpoint: Global Barbeque Grill Market

Product Market Segmentation & Outlook (Revenue, USD Million, 2014 - 2025)

  
Gas
  
Charcoal
  
Electric

Application Market Segmentation & Outlook (Revenue, USD Million, 2014 - 2025)

  
Household
  
Commercial

Key Players, Recent Developments & Regional Insights: Global Barbeque Grill Market

Gas segment accounted for the largest barbeque grill market share and generated a revenue of USD 2.67 billion in 2018. This is the most popular product type of backyard grill with the ability to run on natural gas or bottled propane as per the utility providers. Gas products have the ability to quickly fire up which drives the product demand. Increasing number of middle class population is expected adopt premium gas products with features such as stainless steel body, three to five burners, and the option of a side burner for heating pans and pots.

Electric product is expected to expand at the fastest CAGR of 5.6% from 2019 to 2025. Rising popularity of home cooking as a hobby and leisure activity is anticipated to propel the market growth. Furthermore, indoor utility and convenience offered by these products is anticipated to drive the product demand. Manufacturers focus on product innovation to cater to the rising demand. For instance, in 2016, Spectrum Brands, Inc. launched electric grill with five non-stick plates called Grill & Broil under its brand name George Foreman Grills. In March 2019, Kenyon International, Inc., launched IntelliKEN Touch, which has features such as built-in kitchen timer and touch control system.

Application Insights

Commercial application was the largest segment with a revenue of USD 2.66 billion in 2018. A large number of food joints use the products. Rising popularity of BBQ restaurants among consumers from developing countries including China, India, Brazil, and Mexico is anticipated to bode well for the segment growth. Rise in trekking and camping activities is anticipated to further drive the product demand. Increasing work pressure and hectic lifestyle attract working professionals to spend their weekends and holidays outdoors. This factor is expected to open new business avenues for the key players over the forecast period.

Household segment is expected to expand at the fastest CAGR of 4.8% from 2019 to 2025. Companies offer innovative product features to provide professional barbeque experience to the household consumers. Majority of consumers prefer purchasing flat small top and portable products. Single burner portable products are used for home cooking as well as outings. This factor is anticipated to contribute to the segment growth in the forthcoming years.

Regional Insights

North America held the leading market share of more than 55% in 2018. Barbeque grill is a part of lifestyle in countries like U.S. and Canada. Consumers prefer barbeque food on most celebrations and festive occasions. As per the report of Hearth, Patio and Barbecue Association (HPBA), more than 70% customers engage in BBQ grilling on weekends during summer. They also enjoy cookouts during national holidays such as Thanksgiving, Independence Day, Christmas, and New Years Eve among others. In North America, over 50% consumers prefer barbecue for birthday parties and around 24% of them enjoy it on camping trips. Companies are investing in new product development to boost their revenue in this growing market. For instance, in January 2016, U.S. based company Char-Broil launched SmartChef Smoker app to educate consumers to maintain meat temperature, chamber temperature, and cooking time.

Asia Pacific is estimated to expand at the fastest CAGR of 5.6% from 2019 to 2025 on account of growing consumption of street food coupled with a huge investments by key players in developing economies including India and China. Furthermore, rising demand for barbeque products over hot dogs, burgers, and pizza in these countries is projected to propel the regional market growth in the forthcoming years.

Barbeque Grill Market Share Insights

Some of the key market players are The Coleman Company Inc.; Spectrum Brands, Inc.; The Middleby Corporation LLC.; Char-Broil LLC; Kenmore; Traeger; LANDMANN; Broilmaster; FIRE MAGIC; and Weber-Stephen Barbecue Products India Private Limited. Companies are working on product innovations and new product launches to increase their market share. For instance, in 2019, BergHOFF launched ceramic BBQ and oven. These products have the ability to prepare grill meal for 4 to 6 persons and they are compact enough to be placed on a table. In June 2018, Argos introduced the worlds first Vegan BBQ grill.

Key Insights Covered: Global Barbeque Grill Market

1. North America, Europe, Asia Pacific, Middle East & Africa, Latin America market size (sales, revenue and growth rate) of Barbeque Grill industry.
2. Global major manufacturers operating situation (sales, revenue, growth rate and gross margin) of Barbeque Grill industry.
3. Global major countries (United States, Canada, Germany, France, UK, Italy, Russia, Spain, China, Japan, Korea, India, Australia, New Zealand, Southeast Asia, Middle East, Africa, Mexico, Brazil, C. America, Chile, Peru, Colombia) market size (sales, revenue and growth rate) of Barbeque Grill industry.
4. SWOT analysis, New Project Investment Feasibility Analysis, Upstream raw materials and manufacturing equipment & Industry chain analysis of Barbeque Grill industry.
5. Global market size (sales, revenue) forecast by regions and countries from 2019 to 2024 of Barbeque Grill industry.

Research Methodology: Global Barbeque Grill Market

  
Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analyzed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more please Request a Sample Report.
  
Demand Side Primary Contributors: OEMs, Industrial Professionals, Researches, Suppliers and Distributors, Group Purchasing Organizations, Associations, Insurers, Universities, Technological Writers, Scientists, Promoters, Investors among others.
  
Supply Side Primary Contributors: Product Managers, Marketing Managers, C-Level Executives, Distributors, Market Intelligence, Regulatory Affairs Managers among other