Global Yerba Mate Market 2021 (Includes Business Impact of COVID-19)

                                          
Report updated on 11th September, 2021: Global Yerba Mate Market 2021 (Includes Business Impact of COVID-19)
Global Yerba Mate Market Analysis Trends, Applications, Analysis, Growth, and Forecast to 2030 is a recent report generated by Trusted Business Insights. The global yerba mate market report has been segmented on the basis of form, application, and region.
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The global Yerba Mate market size was valued at USD$ 1.45 billion in 2020 and is projected to reach $3.34 billion by 2030, and is anticipated to expand at a CAGR of 7.32% over the forecast period from 2020 to 2030.


Global Yerba Mate Market: Overview


Yerba mate is also known as Ilex paraguariensis, is used for making beverage named mate. It is native to South America Atlantic rainforest. Availability of yerba mate can be infused with various flavors such as pomegranate, grapefruit, etc. is making the consumer more inclined towards its consumption.


Global Yerba Mate Market: Dynamics


High consumption of yerba mate as a healthy beverage among individuals is a major factor driving growth of the global yerba mate market. Yerba mate contains high levels of anti-oxidants and nutrients that are beneficial for human health. It also contains vitamin E, vitamin C, selenium, zinc, saponins, that has natural anti-inflammatory properties. It helps to improve the immunity system, reduces sugar levels in blood and risk of heart diseases. These are some of the factors supporting growth of the global market. Furthermore, the caffeine content in yerba mate is an energy booster and can be beneficial for health if consume red in certain amounts is propelling growth of the global yerba mate.

However, yerba mate contains caffeine that can cause nervousness and restlessness, high blood pressure, insomnia, vomiting among some individuals. In addition, yerba mate can also adversely affect health if consumed in large amounts. These are some of the factors that may hamper growth of the global yerba mate market. Nevertheless, the use of yerba mate for various applications can create high revenue opportunities for players in the target market.


Global Yerba Mate Market: Segment Analysis


Among the form segments, the powder segment dominates the global market in terms of revenue and is anticipated to maintain its position in the near future. Increasing use of yerba mate in powdered form for dietary supplements is a factor expected to drive growth of this segment in the global market. In addition, yerba mate in powder form is easily absorbed by the body is another factor anticipated to increase its demand in the coming years.

Among the application segments, the food & beverage segment is accounted for major share in terms of revenue and anticipated to maintain its dominance over the forecast period. Increasing consumption of yerba mate as herbal tea among individual, owing to its various medicinal properties and health benefits is a factor supporting growth of this segment in the global market.


Global Yerba Mate Market: Regional Analysis


Countries in South America such as Argentina, Uruguay, and Brazil are major yerba mate producing countries in the world. Argentina is also a major consumer of yerba mate. Market in Europe and North America are anticipated to register lucrative growth in terms of revenue over the forecast period. Increasing demand for yerba mate in countries such as France, Germany, US is a factor supporting growth of the yerba mate market in these regions. Market in Asia Pacific is expected to register lucrative growth in terms of revenue in the near future. Growing retail sector in countries such as India and China, coupled with changing food habits are factors anticipated to augment growth of the yerba mater market in Asia Pacific region.

Global Yerba Mate Market Segmentation:

Segmentation by Form:

  
Powder
  
Concentrate
  
Others (Tablets, Capsules, etc.)

Segmentation by Application:

  
Dietary Supplements
  
Functional Foods
  
Food & Beverage
  
Cosmetics & Personal Care

Segmentation by Distribution Channel

  
Retails Stores
  
Hyper Market
  
Online Sites


Key Market Players included in the report:


  
Aguantadora
  
Amanda
  
CafEs La Virginia S.A.
  
ECOTEAS
  
Establishment Diez Hermanos HreNuk SA
  
Guayaki Sustainable Rainforest Products Inc.
  
HRENUK S.A.
  
Kraus SA
  
La Virginia
  
Las MarIas
  
LauroRaatz
  
Mate Factor
  
Mate Revolution Inc.
  
Playadito
  
Pure ECOTEAS
  
Pure Leaf Naturals
  
Triunfo Leaf Naturals
  
Unilever
  
Wisdom Natural Brands
  
Yerba Mate Aguantadora
  
Yuyo Drinks Ltd.


Below are the key development related to Yerba Mate Market in 2020 and 2021.


May 2021: Honest Tea launches new Yerba Mate line in US. Coca-Cola-owned tea brand Honest Tea has expanded its ready-to-drink portfolio with a new line of caffeinated yerba mate beverages.The herbal infusion is brewed from organic yerba mate leaves sourced from Brazil and blended with organic fruit juice to create three flavours: Strawberry Pomegranate Matcha, Peach Mango Green Tea, and Lemon Ginger Black Tea. Source

November 2020: Guru Launches Yerba Mate, an Organic Plant-Based Energy Drink Inspired by the Amazon.Source