Global Recruitment Marketing Platforms Market , By Region and Key Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Trends and Forecast 2021-2030 (Includes Business Impact of COVID-19)

                                          
Report updated on 11th September, 2021: Global Recruitment Marketing Platforms Market  , By Region and Key Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Trends and Forecast 2021-2030 (Includes Business Impact of COVID-19)
Trusted Business Insights has published a comprehensive market research report on, Global Recruitment Marketing Platforms Market by Deployment Type (Cloud Based, Web Based), By Enterprises Type (Large Enterprises, SMEs), and by Region -Global Forecast to 2030, which offers a holistic view of the global Recruitment Marketing Platforms market through systematic segmentation that covers every aspect of the target market.

The global recruitment marketing platforms market is projected to be US$ 883.4 Mn in 2020 to reach US$ 1934.9 Mn by 2030 at a CAGR of 8.2%.

Organizations use some tactics and strategies to find, attract, engage and raise the best talent before they apply for any job; this stage is called pre applicant stage of talent acquisition. In simple words, its a process of endorsing the value of working for an employer to recruit talent. Focus is on initiating a relationship with candidates before talent requirements and after the job openings by engaging them through many touch points as per todays job search. The main aim is to increase the number of qualified talents in the organizations pipeline. It can be achieved with the help of recruitment marketing software. Here recruitment stack can be a single solution that meets the need for employers recruitment objectives. This stack includes modern ATS, a dedicated recruitment marketing software solution and host of point solution to handle social media. Recruitment marketing tactic leverages the principle of inbound marketing. It also integrates employers value proposition by messaging across employer brand, online job ads, mobile recruiting, content marketing, employee referrals and email marketing etc. Once the right talent gets into candidate relationship management, then the focus is to build a relationship and nurture talents via their personalized content such as sending them relevant information as well as a job opening.

Efforts towards recruitment -increasing efforts of recruitment and human resources management towards attracting talent and improvement in its practices is one of the key factors driving the growth of the global recruitment marketing platforms market over the forecast period. Furthermore, an increasing number of jobs in both the private and public sector and acquiring the correct candidates for these jobs is another vital factor expected to boost propel of the target market.


Global Recruitment Marketing Platforms Market Revenue (US$ Mn), 2021 to 2030


However, the high upfront cost to the recruiters might hamper the growth of recruitment marketing platform market. Nonetheless, the growing number of SMEs, particularly in developing economies, including India, China, Brazil is one of the biggest consumer segment for the market. The high growth of SMEs in these countries, coupled with a rising adoption rate of recruitment marketing platforms for talent acquisition provides lucrative opportunities for providers in the global recruitment marketing platform market.

Global recruitment marketing platforms market is segmented on the basis of deployment type, enterprises type and region. On the basis of deployment type, the market is segmented into cloud based, web based. The cloud based segment accounts for the majority share and is expected to register highest growth over the forecast period. On the basis of enterprises type, the market is segmented into large enterprises, SMEs. The large enterprises segment accounts for a majority share in the global recruitment marketing platforms market. SMEs segment is expected register highest growth over the forecast period.


Global Recruitment Marketing Platforms Market by Formulation, 2018


On the basis of region, the market is segmented into the United States, Europe, Japan, China, India, Southeast Asia, South America. The United States accounts for the majority share in the global Recruitment Marketing Platforms market, followed by Europe. India is expected to register the highest growth rate after over forecast period owing to favorable initiatives by the government towards fair recruitment with the help of online platforms. Regions and countries such as Japan, China, Southeast Asia, and South America are expected to register stable growth over the forecast period.
The research report on the global Recruitment Marketing Platforms market includes profiles of some of major companies such as SuccessFactors, Inc., ZOHO Corporation, Bullhorn, Inc., Avature USA, LLC, JIBE Inc., Lever, Inc., Yello, Inc., Smashfly Technologies, Inc., Jobvite, Inc.


Key Market Segments

Deployment Type

  
Cloud Based
  
Web Based

Enterprises Type

  
Large Enterprises
  
SMEs


Key Market Players included in the report:


  
SuccessFactors Inc.
  
ZOHO Corporation
  
Bullhorn Inc.
  
Avature USA
  
JIBE Inc.
  
Lever Inc.
  
Yello Inc.
  
Smashfly Technologies Inc.
  
Jobvite Inc