Global Broadcasting Equipment Market 2020 (Includes Business Impact of COVID-19)

                                          
The global broadcasting equipment market report is a detailed study by Trusted Business Insights. The global broadcasting equipment market report covers present industry scenario and future growth prospects, factors driving and challenging revenue growth of the global market and for players in the value chain operating in the market. In order to calculate size of the market in terms of value, the expert analysts have considered sales revenue of several major players obtained from selling broadcasting equipment including encoders, switchers, video servers, transmitters, etc. across the globe. The global broadcasting equipment market is estimated to be valued at US$ XX Mn in 2019 and is projected to reach a value of US$ XX Mn in 2028 and witness compound annual growth rate of XX% over the 10-year forecast period. The global broadcasting equipment market report has been segmented as per product type, technology, application, and region.

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Broadcasting Equipment: Product Overview

Broadcasting refers to transfer of video and audio files or content to a large number of people using television, radio, or Internet Protocol as electronic mass communication medium. Broadcasting equipment consists of various components including video servers, transmitters, encoders, switchers, among other components.

Market Driving and Hampering Factors, Key Trends, and Future Opportunities

Growing use of broadcasting equipment in various fields such as sports broadcasting, news production, worship places, and corporate conferences is a key factor expected to drive growth of the global broadcasting equipment market. In addition, increasing number of digital channels and high acceptance rate of high definition (HD) channels across the globe are other major factors fueling growth of the target market.

Rising demand for various mobile TV and HD programming and new ways to circulate the content such as internet protocol television (IPTV) are a key factor projected to boost growth of the global broadcasting equipment market. In addition, rising adoption of smartphones, tablets, and Internet-based devices, coupled with increasing adoption of social media networking for mass communication across the globe are factors expected to support growth of the global broadcasting equipment over the forecast period.

Furthermore, rapidly increasing adoption in various applications such as television and IPTV across the globe is anticipated to boost demand for broadcasting equipment and support market growth in the next 10 years.

However, rising costs of broadcasting equipment such as cameras, cables, audio-video mixers huge capital cost needed while installing new broadcast facility in the market is a major factor that could hamper revenue growth of the global broadcasting equipment market. Lack of standardized methods in content distribution among individuals is also one of the factors that could hamper growth of the target market to a certain extent.

Global Broadcasting Equipment Market: Analysis by Segment

By Product Type:

Among the product type segments, the dish antenna segment is expected to account for highest revenue share in the global broadcasting equipment market, owing to growing digitalization, wide bandwidth and high directivity across the globe.

By Technology:

Among the technology segments, the digital broadcasting segment is expected to account for major share in terms of revenue in the global broadcasting equipment market, due to increasing adoption of digital broadcasting across the globe.

Analysis by Region

The North America market is expected to account for major revenue share in the global broadcasting equipment market, owing to availability of various advanced technologies and increasing investments in research and development activities for development of broadcasting equipment in countries in the region.

The Europe market is expected to follow the North America market in terms of revenue in the target market, owing to high spending capacity and adoption of advanced mass communication media among population in countries in the region.

The market in Asia Pacific is projected to register significant growth rate in the global market, owing to increasing awareness about Internet browsing and increasing adoption of electronic devices such as smartphones, tablets, personal computers, and television in countries such as Japan, China, and India. Markets in Middle East & Africa and Latin America are expected to account for moderate shares in terms of revenue, owing to gradually increasing awareness about new technologies among individuals in countries in the region.

Global Broadcasting Equipment Market Segmentation:

Segmentation by Product type:

Dish Antenna
Amplifier
Switches
Video Servers
Encoders
Transmitters & Repeaters
Modulators

Segmentation by Technology:

Analog broadcasting
Digital broadcasting

Segmentation by Application:

Audio
Television
Direct broadcasting satellite (DBS)
Cable television
IPTV