WorldWide Acidity Regulators Market, Industry / Sector Analysis Report, Regional Outlook & Competitive Market Share & Forecast, 2019 - 2025 (Includes Business Impact of COVID-19)

                                          
Acidity Regulators Market size may witness significant growth in the foreseeable period on account of rising processed food consumption, increasing healthcare awareness, and consumer preference towards nutrition and food safety. Acidity regulators are vital ingredients which control the pH of food products to avoid microbial degradation and increase shelf life. These are also used as preservatives, antioxidants, chelating agents, flavoring agents, and taste modifiers majorly used in frozen, canned, fried and dried food products.
 

Rising consumption of processed and ready-to-eat food & beverages which requires strong shelf life is the primary factor driving the market growth. Increased consumption of sauces, dressings & condiments and health products such as energy drinks also boost demand of acidity regulators. Increased consumer spending, technological innovations, rising preference for natural food ingredients and government regulations to minimize the adulteration in food products may accelerate acidity regulators market demand. Global ready-to-eat food market size may surpass USD 195 billion by 2024 owing to lifestyle changes and population growth, further accelerating acidity regulators market demand.
 

Acidity regulators occur naturally in fruits such as lemons, apples, tomatoes, strawberries, mangoes and oranges. They are also produced synthetically by natural fermentation of fruits which was the traditional method of production. However, manufacturers are coming with innovative production methods such as methanol carbonylation, acetaldehyde oxidation and oxidative fermentation which provides higher yields.
 

These products include various types of acids such as acetic, maleic, citric, phosphoric, and lactic acids. Citric regulators are likely to witness strong growth owing to rising applications in non-alcoholic beverages such as fruit and vegetable juices. Maleic acid is also likely to witness moderate gains on account of rising use in fruit and vegetable juices for imparting sour taste. Global fruit & beverage juice market size is likely to surpass USD 260 billion in the foreseeable period on account of rising health awareness and disposable incomes, which presents growth opportunities for citric and maleic acidity regulator market.
 

Acidity regulators product demand may grow significantly owing to increasing application in beverages, sauces, condiments & dressings, bakery & confectionery and processed food. The product is also experiencing adoption in diverse industries which includes cosmetics and skin care products. These cosmetic products need to have their pH matched directly to that of the skin to avoid adverse reactions. Global skincare market size was approximately USD 130 billion in 2017 owing to rising demand for natural ingredients and increasing disposable income, thus providing new growth opportunities for the market.
 

North America acidity regulators market size, led by Mexico, Canada, and the U.S. may sustain its steady growth on account of rising soft drink and bottled beverage consumption U.S. Non-alcoholic beverage market size may reach USD 240 billion by 2024 owing to increase in demand for energy drinks in the region.
 

Asia Pacific, led by South Korea, Australia, Malaysia, Japan, India and China acidity regulators market size is likely witness significant gains owing to rising processed food demand, growth in middle-class population and presence of large manufacturers in China. Increasing consumption of non-alcoholic and soft drink beverages may boost product demand in the region. Asia soft drink market may grow to USD 390 billion in the foreseeable period on account of rising industrialization and lifestyle change which presents ample growth opportunities for the product.
 

These products impart various side effects on the body leading to vomiting, diarrhea and nausea upon overconsumption of the product which may hamper the acidity regulators market demand.  Stringent government regulations on food additives, fluctuating raw material costs along with the risk of low-cost suppliers in the market may further have a negative impact on acidity regulators demand.
 

Acidity regulators market share is moderately competitive and fragmented with companies such as Cargill, ADM, Tate and Lyle, Celrich Products, Jungbunzlauer India and Fuerst Day Lawson. Leading market participants prefer innovative solutions to expand their product portfolios, and expansion in emerging economies.