Appliances Market Size & Share, Global Sector / Industry Report & Analysis, 2019-2025 (Includes Business Impact of COVID-19)

  • TBI457293
  • August 01, 2019
  • Global
  • 132 pages
  • HCCResearch
                                              Abstract, Snapshot, Market Analysis & Market Definition: Global Appliances Market

The global appliances market size was valued at USD 969.4 billion in 2016 and is projected to register a CAGR of 7.2% from 2017 to 2025. This growth can be attributed to the rising demand for modern and technologically upgraded household and personal care appliances. In addition, growing popularity of e-commerce shopping portals due to discount packages and free delivery services is expected to have a positive impact on the market growth over the forecast period. Furthermore, rising consumer spending and growing awareness regarding energy-efficient products across the emerging economies will propel the market growth.
Easy availability of several household and kitchen appliances at lower prices, including refrigerator, air conditioners, and televisions owing to intense rivalry among the industry participants has also significantly benefitted the market across emerging nations, especially in Asia Pacific region. Rising need for safe and efficient appliances has made companies to manufacture eco-friendly products with increased durability, efficiency, and lesser power dependence. Macroeconomic factors, such as changing consumer buying patterns, digitalization, and rising demand in emerging economies, are augmenting the revenue growth. Manufacturers are focusing on developing autonomous, smart appliances by integrating sensors and intelligent electronic control and machine programming concepts.
This is also expected to contribute to the market expansion. Raw materials used in the production of appliance include silicone, precious metals, plastics, and chemicals. Raw materials account for over 65% of the manufacturing cost of a final product. These raw materials have considerable negative environmental and social impacts including toxic gas emissions, mass scale extraction of metals, and resource contamination. Regulatory bodies, such as the U.S. EPA, Energy Efficiency and Renewable Energy (EERE), Association of Home Appliance Manufacturers (AHAM), and American Society of Heating, Refrigerating and Air-conditioning Engineers (ASHRAE), have implemented regulations about the use of these products and related raw materials to ensure consumer safety.
The concept of managing and controlling home appliances through smartphone devices and the internet is gaining prominence, leading to the higher adoption of smart appliances. Additionally, manufacturers are shifting their focus towards revenue-oriented and high-margin smart connected appliances. These factors have given rise to intense competition, thus, making manufacturers to develop innovative and convenience-oriented products.Rapidly growing popularity of several major Operating Systems (OS), such as iOS and Android, has also been a major driver. Android held over 80% of the global smartphone market share, while Android and iOS together held over 95% of the share in 2016.

Market Segmentation, Outlook & Viewpoint: Global Appliances Market

Product Market Segmentation & Outlook (Revenue, USD Million, 2014 - 2025)



Washing Machine


Air Conditioner


Personal Care

Hair Care

Oral Care




Key Players, Recent Developments & Regional Insights: Global Appliances Market

In 2017, smartphone product segment held the largest share of the market.Price, design, and operating system are the most crucial parameters in smartphone industry. Growth of mobile internet is projected to be dominant with a significant rise in smartphone sales across emerging economies, such as Africa and India, in the near future due to flexibility in social networking and unlimited communication facilities. Several innovations in smartphone technology are expected over the forecast period owing to fierce rivalry among android and iOS device manufacturers, which will help boost market growth.
Home appliances held the second-largest share of the global market in the past. China, Germany, Italy, and Mexico are the major exporters of household products, such as air conditioners and televisions. Small appliances sector has witnessed a robust growth in the recent years with a rise in consumer disposable income, increased popularity of e-commerce platforms, and rapid urbanization. Small appliances include coffee makers, vacuum cleaners, blenders, and room heaters among others.

Regional Insights
Asia Pacific was the leading regional market in 2017, in terms of revenue, and is expected to continue its dominance over the forecast period. The regional market is mainly characterized by products made in China, which dominate the APAC market volume share, and premium products manufactured by global companies. Consumers in the region are increasingly preferring low-priced, eco-friendly products. Thus, kitchen appliances segment is projected to witness a steady growth over the forecast period.
North America was the second-largest regional market in 2017. Home appliances segment in the region is characterized by the high revenue generated from sale of products, such as refrigerators, dishwashers, washing machines, and stove hoods. Small-scale manufacturers of home appliances are being increasingly taken over by industry giants in the region. Moreover, major companies, such as LG, are focusing on innovations in white goods sector to sustain in the market for a prolonged period.
Appliances Market Share Insights
The market is dominated by multinational companies. Competition among existing companies is growing due to technological innovations and rising middle-class population, especially in emerging markets. In addition, rise in demand for energy-efficient devices and premium products is forcing them to invest more in R&D activities. A lot of companies are also focusing on M&A for an improved product portfolio.Some of the key manufacturers in the global industry include The Whirlpool Corporation, Electrolux AB, Haier Group Corp., BSH Hausgeräte GmbH, LG Corp., Midea Group, and Samsung Electronics Co. Ltd.

Key Insights Covered: Global Appliances Market
1.  North America, Europe, Asia Pacific, Middle East & Africa, Latin America market size (sales, revenue and growth rate) of Appliances industry.
2. Global major manufacturers' operating situation (sales, revenue, growth rate and gross margin) of Appliances industry.
3. Global major countries (United States, Canada, Germany, France, UK, Italy, Russia, Spain, China, Japan, Korea, India, Australia, New Zealand, Southeast Asia, Middle East, Africa, Mexico, Brazil, C. America, Chile, Peru, Colombia) market size (sales, revenue and growth rate) of Appliances industry.
4. SWOT analysis, New Project Investment Feasibility Analysis, Upstream raw materials and manufacturing equipment & Industry chain analysis of Appliances industry.
5. Global market size (sales, revenue) forecast by regions and countries from 2019 to 2024 of Appliances industry.

Research Methodology: Global Appliances Market
  • Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analyzed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more please Request a Sample Report.
  • Demand Side Primary Contributors: OEMs, Industrial Professionals, Researches, Suppliers and Distributors, Group Purchasing Organizations, Associations, Insurers, Universities, Technological Writers, Scientists, Promoters, Investors among others.
  • Supply Side Primary Contributors: Product Managers, Marketing Managers, C-Level Executives, Distributors, Market Intelligence, Regulatory Affairs Managers among other

Table of Contents
Chapter 1 Methodology and Scope
  1.1 Research methodology
  1.2 Research scope and assumptions
  1.3 List of data sourcesChapter 2 Executive Summary
  2.1 Market snapshot
  2.2 Key buying criteriaChapter 3 Market Variables, Trends & Scope
  3.1 Market segmentation
  3.2 Penetration & growth prospect mapping, 2014 - 2025
  3.3 Appliances market - value chain analysis
  3.4 Regulatory framework
  3.5 Technology overview
  3.6 Appliances market dynamics
      3.6.1 Market driver analysis
 Revolution of smartphones industry
 Rapid expansion of o
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