Traffic Road Marking Coatings Market Size, Sector / Industry Report & Analysis 2020, & Forecast 2021-2026 (Includes Business Impact of COVID-19)

                                          
Abstract, Snapshot, Market Analysis & Market Definition: Global Traffic Road Marking Coatings Market


The global Traffic Road Marking Coatings market size is projected to reach US$ 6.28 billion by 2026, from US$ 4.69 billion in 2020, at a CAGR of 5% during 2021-2026. Increasing spending on infrastructure development for constructing new highways and focus on repair & maintenance operations are expected to be the key driving factors for the global market. The industry is not only associated with new road construction activities but also with existing maintenance businesses, which drives the demand for repainting.

The market has witnessed increasing investments in intelligent street marking systems and machines that help in recording the driver speed, driving conditions, and temperature while communicating it to the vehicles sensor system. Paint is widely used for travel lane, loading zone, and parking space markings. Thermoplastic coat, which is also known as hot melt marking, is gaining advantage owing to its properties, such as longevity and retro-reflectivity.

Preformed polymer tape is a cold-applied plastic sheet used for marking traffic lanes, crosswalks, and stop bars. Epoxy is a reliable and economical solution, which consists of a pigmented resin base and a catalyst. Such coating type is preferred over plastic material owing to its low cost and highly reliable features. Manufacturers are coming up with initiatives to develop temperature-sensitive paints, which can withstand adverse environmental conditions, such as snowfall and heavy rains.

Rising demand in the markings of public and private parking spaces is expected to boost the market growth. Regulatory bodies across the globe are continuously formulating guidelines to improve road safety. While a well-established regulatory structure is already present in developed regions, such as North America and Europe, emerging economies are still working toward enhancing the framework to ensure road safety and maintenance.

Market Segmentation, Outlook & Viewpoint: Global Traffic Road Marking Coatings Market

Product Market Segmentation & Outlook (Volume, Kilo Tons; Revenue, USD Million, 2014 - 2025)

  
Paint
  
Thermoplastic
  
Preformed Polymer Tape
  
By Product
  
Thermoplastic Tape
  
Pressure Sensitive Tape
  
By Application
  
Road Marking Labels
  
Road Marking Lines
  
By Usage
  
Permanent
  
Removable
  
Epoxy

Key Players, Recent Developments & Regional Insights: Global Traffic Road Marking Coatings Market

Thermoplastic coating is projected to emerge as the fastest-growing product segment. Road marking paints is expected to be the largest segment. Conventional paint is ideal for markings on private spaces and public streets. These paints are available in different colors, each symbolizing a different function, viz. best reflectors, areas frequented by heavy fork-lift truck, essential for temporary marks.

Thermoplastic markings are applied in a thick/built up layer to create rumble strips. This coating sets quickly and adheres firmly to the surface. Extra additives can be added to retain its color over time, thus improving its reflective capabilities. High strength and resistance make them wear-resistance.

Preformed polymer tapes, also referred to as tape or cold plastic, are placed either over the surface of the pavement or the asphalt concrete during the hardening process. Along with its use for crosswalks and stop bars, it is also supplied in sheets from which unique shapes, forms, or letters can be designed.

Epoxy is used for long-lasting, hygienic, and highly durable line markings; it is smooth and easy to clean, suitable for heavy-wheeled traffic, and can be applied in all weather conditions. It can bond and set on the cold and wet road surface and is a durable material that provides perfect adhesion to both asphalt and concrete pavements.

Regional Insights

The U.S. government has rolled out initiatives to enhance road infrastructure and encourage the development of durable, high-performance coating products with enhanced visibility and skid resistance. Facilitating vertical market integration by launching manufacturing units for motorway marking and traffic paints will give contractors and applicators a chance to acquire better control over cost and quality of products. This is expected to support the regional market growth over the forecast period.

Europe has emerged as the largest market while Asia Pacific is projected to witness the highest growth over the forecast period. The European Union Road Federation, as a part of its ongoing efforts, is actively researching to develop standard recommendations to reach its goal of reducing highway fatalities. Usage of high-quality building materials, training and better surveillance on contractors are a part of the proposed the 10-Point Program.
Rapid infrastructure developments in emerging economies will trigger the regional growth. Road construction in India has increased from 9 km per day in 2014 to around 22 km per day in 2016. Such enormous increase in highway building activities, coupled with maintenance activities will result in high market growth.

Traffic Road Marking Coatings Market Share Insights

Manufacturers focus on developing innovative products, such as temperature-sensitive, long-lasting, reflective paints. Key players operating in the market include Automark Technologies Sherwin-Williams Company; Geveko Markings; Ennis-Flint; Crown Technologies; Dow Chemical Company; Asian Paints; Surya Min Chem (SMC); SealMaster; The 3M Company; Swarco AG. There is a high degree of integration by Kestrel Thermoplastics Ltd. as the company supplies as well as manufactures traffic road marking coatings. Over the forecast period, a high degree of forward integration is expected by manufacturers to increase their position in the global market. A large number of contractors undertake public and private street contracts.

Key Insights Covered: Global Traffic Road Marking Coatings Market

1. North America, Europe, Asia Pacific, Middle East & Africa, Latin America market size (sales, revenue and growth rate) of Traffic Road Marking Coatings industry.
2. Global major manufacturers operating situation (sales, revenue, growth rate and gross margin) of Traffic Road Marking Coatings industry.
3. Global major countries (United States, Canada, Germany, France, UK, Italy, Russia, Spain, China, Japan, Korea, India, Australia, New Zealand, Southeast Asia, Middle East, Africa, Mexico, Brazil, C. America, Chile, Peru, Colombia) market size (sales, revenue and growth rate) of Traffic Road Marking Coatings industry.
4. SWOT analysis, New Project Investment Feasibility Analysis, Upstream raw materials and manufacturing equipment & Industry chain analysis of Traffic Road Marking Coatings industry.
5. Global market size (sales, revenue) forecast by regions and countries from 2019 to 2024 of Traffic Road Marking Coatings industry.

Research Methodology: Global Traffic Road Marking Coatings Market

  
Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analyzed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more please Request a Sample Report.
  
Demand Side Primary Contributors: OEMs, Industrial Professionals, Researches, Suppliers and Distributors, Group Purchasing Organizations, Associations, Insurers, Universities, Technological Writers, Scientists, Promoters, Investors among others.
  
Supply Side Primary Contributors: Product Managers, Marketing Managers, C-Level Executives, Distributors, Market Intelligence, Regulatory Affairs Managers among other