Global Oral Irrigator Market Size, Share, Sector / Industry Report & Analysis 2020, & Forecast 2021-2026 (Includes Business Impact of COVID-19)

                                          
Abstract, Snapshot, Market Analysis & Market Definition: Global Oral Irrigator Market


The global Oral Irrigator market size is projected to reach US$ 1082.7 million by 2026, from US$ 885.9 million in 2020, at a CAGR of 3.4% during 2021-2026. Increasing awareness about dental hygiene is one of the major factors driving the market. In addition, high prevalence of dental caries on a global scale is fueling market growth.

The market is also expected to receive a major boost owing to growing awareness about oral irrigator devices among individuals suffering from periodontal disorders, especially in developing economies. According to the International Journal of Health Sciences, periodontal diseases are highly prevalent in both developed and developing economies, a factor that will benefit the market in the coming years.

Introduction of innovative products, such as faucet powered water flosser and other advanced devices, is another driving factor for the market. For instance, more than 12 oral irrigators are introduced every year, each with unique features and advancements. Innovative water flossers available nowadays are mainly inbuilt with the cordless systems, some with rechargeable batteries, whereas others with water tank locks for preventing leakage.

In addition, the growing prevalence of dental caries in middle-income economies is expected to positively affect the growth of the oral irrigator market during the forecast period. The prevalence of dental caries is steadily decreasing in high-income economies owing to the increasing use of fluorides. Nonetheless, growing consumption of refined food and sugars in developing economies is estimated to fuel the product demand.

Growing adoption of technologically advanced dental products in home care settings is affecting the overall market. Oral irrigators are easily available in pharmacies as well as other distribution channels like online portals, which ultimately impacts the demand and supply of the targeted product. Moreover, these devices are easy to use and are reasonably priced.

Market Segmentation, Outlook & Viewpoint: Global Oral Irrigator Market

Product Type (Revenue, USD Million, 2014 - 2026)

  
Countertop
  
Cordless

Application (Revenue, USD Million, 2014 - 2026)

  
Home
  
Dentistry

Key Players, Recent Developments & Regional Insights: Global Oral Irrigator Market

On the basis of application, the oral irrigator market is divided into home and dentistry. Among these, the home segment dominated the market and is expected to retain its lead throughout the forecast period owing to increasing product use at home. In addition, growing awareness among individuals for advanced oral irrigation devices that are easy to use is impacting market growth. Consumers are focusing on purchasing superior quality dental products irrespective of its price. This trend is expected to drive the overall in the near future.

Due to innovations in oral irrigators, significant change has been observed in the purchasing trend of at-home consumers. They are increasingly preferring products with trendy designs, which can potentially help producers introduce more devices for multiple requirements, simultaneously maintaining their competitive edge.
The dentistry segment is forecast to grow impressively in the forthcoming years due to high demand for the product by dental professionals. This can be attributed to increasing incidences of periodontal diseases among a large population, especially in developing economies.

Regional Insights

Geographically, the market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East and Africa. North America dominated the market in 2018 due to easy availability of the product and high awareness related to dental hygiene. Moreover, increasing adoption of technologically advanced products is expected to continue driving the regional market.

Asia Pacific is expected to be the fastest growing segment owing to increase in the number of patients with periodontal diseases. This can be attributed to unhealthy eating habits, especially high consumption of sugary food products. In addition, growing number of specialists and dental clinics is propelling the market. Adoption of advanced devices, growing medical tourism in the region, and awareness regarding dental hygiene are also positively impacting market growth.

Oral Irrigator Market Share Insights

Some of the key players in the market are Church & Dwight Co., Philips, Panasonic, Procter & Gamble, Jetpik, Aquapick, and Conair Corporation. These players are focusing on adopting growth strategies such as expanding product portfolio, mergers and acquisitions, and promotional events for improving their presence in untapped markets across the globe. In 2017, Church & Dwight Co. acquired Water Pik for about USD 1.0 billion in cash. The acquisition was aimed at improving the companys presence in the industry.

Key Insights Covered: Global Oral Irrigator Market

1. North America, Europe, Asia Pacific, Middle East & Africa, Latin America market size (sales, revenue and growth rate) of Oral Irrigator industry.
2. Global major manufacturers operating situation (sales, revenue, growth rate and gross margin) of Oral Irrigator industry.
3. Global major countries (United States, Canada, Germany, France, UK, Italy, Russia, Spain, China, Japan, Korea, India, Australia, New Zealand, Southeast Asia, Middle East, Africa, Mexico, Brazil, C. America, Chile, Peru, Colombia) market size (sales, revenue and growth rate) of Oral Irrigator industry.
4. SWOT analysis, New Project Investment Feasibility Analysis, Upstream raw materials and manufacturing equipment & Industry chain analysis of Oral Irrigator industry.
5. Global market size (sales, revenue) forecast by regions and countries from 2019 to 2024 of Oral Irrigator industry.

Research Methodology: Global Oral Irrigator Market

  
Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analyzed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more please Request a Sample Report.
  
Demand Side Primary Contributors: OEMs, Industrial Professionals, Researches, Suppliers and Distributors, Group Purchasing Organizations, Associations, Insurers, Universities, Technological Writers, Scientists, Promoters, Investors among others.
  
Supply Side Primary Contributors: Product Managers, Marketing Managers, C-Level Executives, Distributors, Market Intelligence, Regulatory Affairs Managers among other