Reports


Apparel and Footwear in Germany (Includes Business Impact of COVID-19)

  • TBI368270
  • March 05, 2019
  • Germany
  • 83 pages
  • Euromonitor International
                                              In 2018, apparel and footwear in Germany recorded a decline in value sales and thus a weaker performance compared to the modest growth registered the previous year. Despite favourable economic conditions and high disposable incomes, German consumers spent less money on apparel and footwear. This can be attributed to intense price competition in 2018, exacerbated by an unprecedented heatwave, which had a particularly negative effect on key categories such as womenswear and menswear.

Apparel and Footwear in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Apparel, Footwear, Sportswear. 

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Apparel and Footwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.
 

APPAREL AND FOOTWEAR IN GERMANY

March 2019
  
LIST OF CONTENTS AND TABLES
  
Executive Summary
Apparel and Footwear Value Sales Decline in 2018
Strong Price Competition Adversely Impacts Value Sales
Brands With A Clear Positioning Succeed in A Highly Fragmented Market
Retail Landscape Sees Significant Changes As A Result of Rising Online Sales
Fairly Flat Performance Expected Over the Forecast Period
Market Data
Table 1 Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 2 Sales of Apparel and Footwear by Category: Value 2013-2018
Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Apparel and Footwear: % Value 2014-2018
Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018
Table 7 Distribution of Apparel and Footwear by Format: % Value 2013-2018
Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2018
Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023
Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
Headlines
Prospects
Childrenswear To Record Moderate Growth in the Coming Years
Purchasing Criteria Vary Among Different Consumer Groups
Greater Focus on Fashion Trends Supports Growth
Competitive Landscape
C&a and Ernsting's Family Compete for the Lead in Childrenswear
Discounters and Childrenswear Specialists Benefit From Increasing Polarisation
Bestseller Handels Launches Two New Childrenswear Lines in 2018
Category Data
Table 13 Sales of Childrenswear by Category: Volume 2013-2018
Table 14 Sales of Childrenswear by Category: Value 2013-2018
Table 15 Sales of Childrenswear by Category: % Volume Growth 2013-2018
Table 16 Sales of Childrenswear by Category: % Value Growth 2013-2018
Table 17 NBO Company Shares of Childrenswear: % Value 2014-2018
Table 18 LBN Brand Shares of Childrenswear: % Value 2015-2018
Table 19 Forecast Sales of Childrenswear by Category: Volume 2018-2023
Table 20 Forecast Sales of Childrenswear by Category: Value 2018-2023
Table 21 Forecast Sales of Childrenswear by Category: % Volume Growth 2018-2023
Table 22 Forecast Sales of Childrenswear by Category: % Value Growth 2018-2023
Headlines
Prospects
Apparel Accessories Expected To Remain Flat Over the Forecast Period
Fashion Trends Generate Continuous Interest in Apparel Accessories
Consumer Focus on Sport and Athleisure Helps Create Additional Demand
Competitive Landscape
S Oliver Remains the Leading Player Despite Losing Share
Leading Sports Brands Benefit From Growing Demand
Influence of Fast Fashion Brands Expected To Increase
Category Data
Table 23 Sales of Apparel Accessories by Category: Volume 2013-2018
Table 24 Sales of Apparel Accessories by Category: Value 2013-2018
Table 25 Sales of Apparel Accessories by Category: % Volume Growth 2013-2018
Table 26 Sales of Apparel Accessories by Category: % Value Growth 2013-2018
Table 27 NBO Company Shares of Apparel Accessories: % Value 2014-2018
Table 28 LBN Brand Shares of Apparel Accessories: % Value 2015-2018
Table 29 Forecast Sales of ...
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