Pay-per-click (PPC) Advertising Global Market 2020 and Forecast 2021-2027

  • TBI866737
  • November 25, 2020
  • Global
  • 144 pages
  • SAC Insights
                                          

Pay-per-click (PPC), also known as cost per click (CPC), is an internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher (typically a website owner or a network of websites) when the ad is clicked. Pay-per-click is commonly associated with first-tier search engines (such as Google AdWords and Microsoft Bing Ads). With search engines, advertisers typically bid on keyword phrases relevant to their target market. In contrast, content sites commonly charge a fixed price per click rather than use a bidding system. PPC ''display'' advertisements, also known as ''banner'' ads, are shown on web sites with related content that have agreed to show ads and are typically not pay-per-click advertising. Social networks such as Facebook and Twitter have also adopted pay-per-click as one of their advertising models.

Market Analysis and Insights: Global Pay-per-click (PPC) Advertising Market

The global Pay-per-click (PPC) Advertising market size is projected to reach US$ XX million by 2026, from US$ XX million in 2020, at a CAGR of XX% during 2021-2026. With industry-standard accuracy in analysis and high data integrity, the report makes a brilliant attempt to unveil key opportunities available in the global Pay-per-click (PPC) Advertising market to help players in achieving a strong market position. Buyers of the report can access verified and reliable market forecasts, including those for the overall size of the global Pay-per-click (PPC) Advertising market in terms of revenue. On the whole, the report proves to be an effective tool that players can use to gain a competitive edge over their competitors and ensure lasting success in the global Pay-per-click (PPC) Advertising market. All of the findings, data, and information provided in the report are validated and revalidated with the help of trustworthy sources. The analysts who have authored the report took a unique and industry-best research and analysis approach for an in-depth study of the global Pay-per-click (PPC) Advertising market.

Pay-per-click (PPC) Advertising Breakdown Data by Type

  • Flat-rate PPC
  • Bid-based PPC

Pay-per-click (PPC) Advertising Breakdown Data by Application

  • Middle and Small-sized Enterprise
  • Large-scale Enterprise
In the competitive analysis section of the report, leading as well as prominent players of the global Pay-per-click (PPC) Advertising market are broadly studied on the basis of key factors. The report offers comprehensive analysis and accurate statistics on revenue by the player for the period 2015-2020. It also offers detailed analysis supported by reliable statistics on price and revenue (global level) by player for the period 2015-2020.

The following players are covered in this report:

This research comprehensively answers the following 9 important questions:

  • Q.1. What are some of the most promising growth trends in the Pay-per-click (PPC) Advertising market worldwide?
  • Q.2.Which segments and sub-segments will grow at a faster pace and why? Which segment is nearing the peak and demand saturation?
  • Q.3.Which region will witness a higher growth rate and why? Which region might see a slower or negative growth?
  • Q.4.What are the key factors affecting market dynamics? What are the drivers, challenges, and business risks in Pay-per-click (PPC) Advertising market?
  • Q.5.What are the business risks and who pose challenges to the global leaders and are competitive threats in this Pay-per-click (PPC) Advertising market?
  • Q.6.What are the emerging trends post COVID-19 reshuffle in this Pay-per-click (PPC) Advertising market and the what are reasons behind these trends and do they translate in global exploration?
  • Q.7. Who are the major global and regional players in the Pay-per-click (PPC) Advertising market? Which are the strategic initiatives key players are pursuing for business growth?
  • Q.8.Which are the competing products in Pay-per-click (PPC) Advertising market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.9.What M & A activity has occurred in the last 5 years and what is its impact on the Pay-per-click (PPC) Advertising industry?

Table of Contents

Chapter 1. Preface
	
		1.1. Report Description
		
			1.1.1. Objective
			1.1.2. Target Audience
			1.1.3. Unique Selling Proposition (USP) & Offerings
		
		
		1.2. Research Scope
		1.3. Research Methodology
		
			1.3.1. Market Research Process
			1.3.2. Market Research Methodology
			1.3.3. Level 1: Primary Research
			1.3.4. Level 2: Secondary Research and Purchased Database(Statista, FactSet, Bloomberg, SDC Platinum)
			1.3.5. Level 3: Data Validation and Expert Panel Assessment Report Description and Scope
			
Chapter 2. Executive Summary
	
		2.1. Global Pay-per-click (PPC) Advertising 2019-2029 (USD Billion)
		2.2. Global Pay-per-click (PPC) Advertising: Market Snapshot
	 
Chapter 3. Global Pay-per-click (PPC) Advertising - Industry Analysis
|  read more...

Request a sample

Fill below form to request a sample

Enquiry

Please fill this form to enquire before buying

Discount

You can request for discount regarding the report by using below form