Global Notebook Market 2020 (Includes Business Impact of COVID-19)

                                          
“Global Notebook Market Analysis Trends, Applications, Analysis, Growth, and Forecast to 2028” is a recent report generated by Trusted Business Insights. The global notebook market report has been segmented on the basis of type, operating system, application, and region.

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Global Notebook Market: Introduction

Notebook is a light-weighted and compact-sized personal computer, integrated with a technology that makes it light in weight. This technology is also known as flat-panel technology. The features of this technology include low power requirement, low energy consumption, etc., with cost-effectiveness, and these features are influencing high adoption of notebooks.

Global Notebook Market: Dynamics

Increasing demand for notebooks from various industries such as education, Information Technology, and research & development, in order to execute daily operational and computing activities efficiently is one of the key factors expected to fuel demand for notebooks, which in turn is expected to drive growth of the target market. Advanced features of notebooks over laptops such as compact design, light-weight, low power consumption, etc. are creating high demand for notebooks, and hence are factors expected to support growth of the target market.

Increasing trend of BYOD (Bring-Your-Own-Device) approach in various organizations has led to improved productivity and efficiency of employees as they accomplish corresponding tasks on their own device. Moreover, BYOD method helps to reduce infrastructure cost of organizations and growing BYOD trend is resulting into surge in demand for personal devices in the workplaces. BYOD approach is also expected to help educational institutions to enhance their methods of teaching. Therefore, BYOD trend is another major factor anticipated to propel growth of the global notebook market over the forecast period.

However, penetration of smartphones and other substitutes have been increasing day-by-day owing to characteristics of smartphones such as comparatively lighter in weight, easy to carry in pockets, and smaller size of smartphones. Moreover, recent technological advancements which have enabled smartphones to provide same services as offered by computers, laptops or notebooks has led to increasing adoption of smartphones. This is a major factor that may hamper growth of the target market over next few years.

Global Notebook Market: Region Analysis

North America notebook market is projected to dominate in the global market, and continue its dominance over the forecast period, owing to increasing implementation of BYOD trend in various end-use industries such as healthcare, IT, retail, educational institutes, etc. Moreover, increasing spending capacity, coupled with rising inclination towards smart devices are some of the other factors expected to drive growth of the target market. Strong presence of major notebook manufacturers in the region is expected to support growth of the target market.

The notebook market in Asia Pacific is expected to account significant share in the global market in terms of revenue, owing to increasing disposable income and increasing focus on digitalization in educational institutes. In addition, players operating in other regions are focusing on building strong manufacturing base in emerging countries in this region, and labour and raw materials are easily available of at lower cost. This is expected to create lucrative opportunities for major players in terms of expansion of customer base, thereby supporting growth of the global market.

Global Notebook Market Segmentation:

Segmentation by Type:

Standard-Portable Notebook
Mainstream Notebook
Desktop Replacement Notebook
Sub-Notebook

Segmentation by Operating System:

Linux
Windows
Android
Other (mac OS and Blackberry)

Segmentation by Application:

Corporate Office
Gaming
Others (Educational Institutes)

Segmentation by Distribution Channel:

Speciality Stores
Electronics Store
Departmental Store
Online