Global Adult Toothpastes Market, Analysis, Drivers, Restraints, Opportunities, Threats, Trends, Applications, And Growth Forecast To 2029

  • TBI292727
  • May 28, 2022
  • Global
  • 200 pages
  • IFF Market Research

Global Adult Toothpastes Market 2021: By Product Type (Fluoride Toothpaste, Chinese Herbal Toothpaste, Antiphlogistic Toothpaste, Other), By Application (Online, Offline)

Global Adult Toothpastes Market is a recently produced report by Trusted Business Insights. Revenue details, in-depth insights, and other vital information concerning the global adult toothpaste market, along with various drivers, trends, opportunities, restraints, and threats are included in the report. Detailed information on key players in the global market, along with financials and revenue, acquisitions & mergers, strategies, market footprint, key developments are also included. The global adult toothpaste market report has been segmented on the basis of product type, application, and region.Request Covid - 19 Impact


Toothpaste is a gel dentifrice or paste that is used with a toothbrush for cleaning and maintaining health and aesthetics of teeth. Using toothpaste regularly for brushing promotes oral hygiene. Toothpastes help both children and adults to prevent or get rid of cavities. Brushing regularly with a fluoridated toothpaste help adults to strengthen exposed roots and weak spots and prevent different and early stages of tooth decay. A correct brushing and best quality toothpaste work together to remove plaque, which is a sticky and harmful bacterium that grows on teeth. The major cause of teeth cavity is plaque. Eventual tooth loss and gum disease are also caused by plaque. Toothpaste also helps consumers to freshen breath and have a clean mouth. The major ingredients in toothpastes are fluoride, glycerol, sorbitol, calcium carbonate, sodium lauryl sulfate. Among them, the key factor in fighting tooth decay is fluoride. It assists in making teeth more resistant to acid wear and enamel of teeth harder. Glycerol keeps toothpaste from drying out by giving it a consistent texture and assist to glide effortlessly from tube. All other ingredients are integral components of toothpaste to make it for the best use. In addition, toothpaste also assists in suppressing halitosis.


Increasing prevalence of dental caries and growing awareness about dental hygiene are the major factors driving growth of demand for adult toothpaste in the global adult toothpaste market. In order to spread awareness regarding good oral health and dental hygiene, leading industry players are undertaking several initiatives. For instance, the American Association of Orthodontists (AAO) collaborated recently with Oral-B and crest to bring awareness among orthodontic patients regarding oral hygiene and the necessity of good oral care habits. Increasing awareness among people about aids in improving personal hygiene and cosmetic dental treatments are also expected to further drive demand for adult toothpastes in the global adult toothpaste market during the forecast period. In order to enhance dental aesthetics, cosmetic whitening products have been widely using by people. Some of the known cosmetic whitening products in the market have high demand due to growing awareness regarding cosmetic dental treatments among people. Growing incidence of dental caries is also driving growth of the global market. According to statistics, 91% of adults from 26 to 64 age have dental caries. This eventually results in growing need for dental care products such as toothpastes. The most common target population in the global adult toothpaste market is geriatric population. Therefore, rising geriatric population has resulted in driving growth of the global adult toothpaste market. Moreover, introduction of innovative products in dental care is also expected to further drive demand for adult toothpaste in the global adult toothpaste market during the forecast period.

Global Adult Toothpastes Market Segment Analysis:

By Product Type: Among the product type segments, the fluoride toothpaste segment is estimated to account for the majority revenue share in the market and is expected to continue over the forecast period. This growth of the segment is attributed to its high demand compared to other toothpastes. The toothpaste has high demand in the market as the main ingredient in it is fluoride, which is a major factor in toothpastes fighting tooth decay. By Application: The offline segment has been gaining traction, owing to wide range choices available in supermarkets & hypermarkets and other local retail shops, where consumers can have a touch and feel experience before making an actual purchasing decision.

Global Adult Toothpastes Market Regional Analysis:

The market in Asia is projected to register a significantly high revenue compounded annual growth rate over the forecast period. This can be attributed to growing awareness regarding dental hygiene and rising population in the region. In addition, increasing prevalence of dental caries in many countries such as China and India is expected to be a driving factor of market in the region.

Below are the leading companies profiled in this Adult Toothpastes Market Report:

  • CCA Industries
  • Church & Dwight
  • Colgate-Palmolive
  • Dabur India
  • Gaba Holding
  • Henkel
  • Hindustan Unilever
  • Johnson and Johnson
  • LG Household & Health
  • Lion Corporation
  • Procter & Gamble
  • Sunstar Suisse
  • Unilever

Global Adult Toothpastes Market Segmentation:

By Product Type
  • Fluoride Toothpaste
  • Chinese Herbal Toothpaste
  • Antiphlogistic Toothpaste
  • Other
By Application
  • Online
  • Offline

This research comprehensively answers the following 9 important questions:

  • Q.1. What are some of the most promising growth trends in the Adult Toothpastes market worldwide?
  • Q.2.Which segments and sub-segments will grow at a faster pace and why? Which segment is nearing the peak and demand saturation?
  • Q.3.Which region will witness a higher growth rate and why? Which region might see a slower or negative growth region?
  • Q.4.What are the key factors affecting market dynamics? What are the drivers, challenges, and business risks in Adult Toothpastes market?
  • Q.5.What are the business risks and who pose challenges to the global leaders and are competitive threats in this Adult Toothpastes market?
  • Q.6.What are the emerging trends post COVID-19 reshuffle in this Adult Toothpastes market and the what are reasons behind these trends and do they translate in global exploration?
  • Q.7. Who are the major global and regional players in the Adult Toothpastes market? Which are the strategic initiatives key players are pursuing for business growth?
  • Q.8.Which are the competing products in Adult Toothpastes market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.9.What M & A activity has occurred in the last 5 years and what is its impact on the Adult Toothpastes industry?

Chapter 1 Methodology and Scope
  • 1.1 Market definitions
  • 1.2 Base estimation & working
  • 1.2.1 North America
  • 1.2.2 Europe
  • 1.2.3 APAC
  • 1.2.4 LATAM
  • 1.2.5 MEA
  • 1.3 Forecast calculation
    • 1.3.1 COVID-19 impact calculations on industry forecast
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
    • Paid sources
    • Public sources
  • Chapter 2 Executive Summary
  • 2.1 Adult Toothpastes industry 360° synopsis, 2017 - 2028
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